WhatsApp Automation Government & Public Sector

SRA Brihanmumbai – WhatsApp-Based Citizen Information & Engagement System

Enabling Citizen Access, Updates & Assistance Through WhatsApp

Client: Slum Rehabilitation Authority (SRA), Brihanmumbai, Government of Maharashtra
SRA Brihanmumbai – WhatsApp-Based Citizen Information & Engagement System showcase
24×7
Citizen Access
Reduced
Office Visits
Real-Time
Status Updates
Lowered
Manual Queries

About SRA Brihanmumbai WhatsApp System

The SRA Brihanmumbai WhatsApp System is a citizen-focused digital communication initiative developed for the Slum Rehabilitation Authority (SRA), Brihanmumbai, Government of Maharashtra.

The system was designed to make official information, scheme details, application guidance, and status updates easily accessible to citizens through WhatsApp while fully respecting existing government processes and guidelines.


The Challenge

Citizens interacting with SRA Brihanmumbai often faced challenges such as:

  • Multiple visits for information and follow-ups
  • Limited visibility on application status
  • Dependency on office hours for updates
  • Repetitive manual inquiries handled by officials

This resulted in:

  • Increased footfall for routine information
  • High operational load on staff
  • Delays in information dissemination
  • Citizen inconvenience

A scalable and citizen friendly digital communication channel was required.


The Accucia Solution

Accucia implemented a WhatsApp based citizen information and engagement system, combining responsive automation with controlled human support, aligned with government communication standards.

WhatsApp Based Citizen Assistance

  • Citizens access SRA information directly on WhatsApp
  • No app downloads or registrations required
  • Guided conversational interaction

Scheme & Policy Information

  • Details of active and upcoming SRA schemes
  • Eligibility criteria and benefits explained clearly
  • Accurate, standardized information delivery

Application Process Guidance

  • Step-by-step guidance for scheme applications
  • Required documents and procedural steps explained
  • Reduced confusion and repeat inquiries

Application Status Updates on WhatsApp

  • Citizens receive updates related to their application status
  • Reduces the need for repeated follow-ups
  • Improves transparency and clarity in communication

Broadcast Communication Panel

  • Authority can send broadcast messages to citizens
  • Updates on schemes, announcements, notices, and information
  • Ensures timely communication at scale
  • Eliminates manual individual messaging

Responsive AI Chatbot

  • Understands citizen queries using AI-based intent detection
  • Provides relevant responses dynamically
  • Available 24×7 without manual intervention

Live Agent Assistance (When Required)

  • Seamless handover to a live agent when human support is needed
  • Enables resolution of specific or complex citizen queries
  • Balances automation with controlled human interaction

Mobile App Screenshoots

The Impact (Proof Over Pitch)

  • Improved access to verified information for citizens
  • Reduced dependency on physical office visits
  • Faster and clearer communication of application updates
  • Lower repetitive inquiry load on officials
  • Consistent, transparent citizen communication

Why This Project Matters

The SRA Brihanmumbai WhatsApp System demonstrates how responsible digital automation can enhance public service delivery by:

  • Improving accessibility without altering governance frameworks
  • Supporting transparency through timely updates
  • Enabling scale without increasing manpower
  • Respecting compliance and communication guidelines

For Accucia, this project strengthens our position as a trusted technology partner for government digital initiatives.


Technologies Used

  • WhatsApp Business API
  • AI-based Natural Language Processing (NLP)
  • Secure backend services
  • Broadcast & notification workflows
  • Government-compliant data handling

The Transformation

SRA Brihanmumbai transitioned from office dependent communication to a digital, WhatsApp-based citizen engagement system, improving convenience for citizens while enhancing operational efficiency for the authority.


Enabling Scalable Digital Governance

This initiative reflects Accucia’s capability to design and deliver compliant, scalable, and citizen centric government solutions that strengthen access, communication, and trust.

We build digital systems that serve public institutions responsibly and reliably.

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