A survey by Netcraft in 2012 showed that the total number of websites launched in 2012 were 51 million i.e. ~140,000 per day.
The digital world is gaining momentum and to get the visibility of your website in such a crowd of web pages, few factors need to be kept in mind when developing the website.
Keep these five crucial things in mind while building your Dream Website:
1. SEO (Search Engine Optimization):
Developing an amazing website with the perfect look and feel is of no use if people don’t come to know about the existence of your website. It is extremely important for you to drive traffic to your website. Out of so many ways you can do so, the search engine optimization is the best way to increase traffic to your Website. Use long tail keywords, but make sure you don’t overstuff it. Also, you can sprinkle keywords in content, heading, titles and the URL to get the visibility your website deserves.
Everyone knows SEO is important, but content will always remain king. Your content should be such that it should build the bonding between you and customers. The content marketing should include all types of content like articles, blogs, and Info-graphics, to name a few. You can also post a short Explainer Video for your products.
3. Mobile Friendly:
In this modern mobile age, where people browse on their mobile devices more than on desktop, it is essential for you to design in such a way, that your website works well on all the smartphones and tablets (Responsive Design), so that people find it easy to browse from anywhere and at any time they want.
If you target audience across the world, don’t forget to take care of translations. Although most people understand English, you must know that there are a lot of people who don’t prefer English. So, you must translate the content in their native languages; only then they will have the delightful experience of your Website. Your developers can easily use Google Translate apis for that.
5. Design for Speed & Performance:
The loading time of page plays an important role in customer satisfaction. So, make sure that your website gets the load is not more than two seconds, in order to satisfy all the customers. Design it in such a way that the speed and performance of website get optimized.
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